From the Summit: At SalesSherpaGPS.com we know the power of the internet, and the effect it can have on your sales acceleration! With so many customers beginning their purchase experience online, we questioned the effects that the internet has had on lead generation, sales development, and marketing efficiency. So in this post, we’ll explore the question of “Has the Internet Ruined Your Sales Acceleration?”… Enjoy!
People, Processes and Pay plans… Oh My!
Have you ever heard of the Sales Superstars? The most important part of every business is sales leadership. While it might take more than 50 days to hire and activate talent who could fill up the Sale leadership position, your staffing can also be an exciting journey. Building a company might mean finding a way to attract the best Sales Superstars in town. While preparing to do that, consider the following tips in winning sales superstars:
Tip #4 – Win the Sales Acceleration Game
Once you consider the orthodox method of hiring, you are likely to shoot yourself in the foot. Change it up with your job description. For example, consider a creative way of hiring. If you want to net high-end talent, then your job posting needs to stand out from the crowd. While thinking of an ingenious way of hiring, you should consider adding a competitive salary. In that way, you are matching the value of the applicant with your offer for the job.
Tip #3 – Putting Extraneous Information Away for Lead Generation
More than that, put all extraneous information about your company away. Do not include anything that is not relevant about the opening and your company in your vacancy posting. Precision and creating perfects bullets for requirements and benefits of the job are a way of attracting the best Sales Superstars in town.
Tip #2 – SEO Strategies for Sales Acceleration
What SEO plans have you deployed for such openings before. Your Internal SEO experts on your digital marketing team could assist in identifying and incorporating search words, or tags that to drive the talents you are looking for close to you. In LinkedIn’s recent updates, there is a search functionality for both employers and job seekers and Google’s new AI-powered jobs search engine, effective SEO incorporation in job postings is paramount to getting your job posting in front of the high-end talent with the skills and experiences your sales department demands.
Tip #1 – Forgetting How Long It Takes to Hire
Hiring the perfect sales superstar can be long time-wise, but rewarding financially. Superstars are always defining the pace of business. Finding a perfect candidate for your business or company might be time-consuming. It might take several weeks/months before you find the perfect sales superstar. However, no matter how long it takes, most times the time is worth it.
In this post we’ve explored the topic “Attracting the Best Sales Superstars to Join You – 4 Tips to Achieve Sales Acceleration!” It’s important to note that while processes are important to achieve sales acceleration, there is little that sales leadership can do to achieve Sales Summit without people (And at the core of that people equation is sales leadership!)
PS – If you’re sales / business development efforts are not reaching goal we’d like to hear from you, so drop us a line after watching our 1-minute demo on how we help organizations like yours achieve Sales Summit!